
Welcome
Silhouette Creative Studio, a DBA of Beautiful Potential Consulting LLC, is a dynamic space for creatives, entrepreneurs, and storytellers to express, create, and thrive. Rooted in a mission to merge beauty, branding, and purpose-driven content creation, we offer the space, support, and strategy to bring your boldest visions to life—authentically and unapologetically.
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LAURA ROBERTSON
CEO & FOUNDER
Meet the Founder
As a branding strategist, business coach, author, and speaker, Laura Robertson created Silhouette as a sanctuary for expression, healing, and purpose. This studio is a reflection of her journey—through grief, growth, and grit—and now, it’s here to help you step into your next chapter with confidence, creativity, and intention.
"Silhouette Creative Studio was born from a vision—to create a space where creativity leads to healing, and storytelling sparks transformation. A space where our voices matter, our stories are seen, and our collective journeys help us rise together. After years of working alongside entrepreneurs, artists, and women reclaiming their power, I knew there needed to be a place where beauty, branding, and bold storytelling could come together—not just to create content, but to create lasting impact." — Laura Robertson, CEO & Founder

Our Vision
To become a transformative creative space where beauty, storytelling, and branding empower individuals to heal, grow, and make an impact. We envision a world where every voice is seen, every story is heard, and every creative feels confident stepping into their spotlight.
We don’t just rent studios—we build confidence, empower self-expression, and help creatives step into their spotlight. Whether you're launching a brand, telling your story, or capturing a milestone, Silhouette exists to help you shine, share, and soar.
Our Mission
is to provide an inclusive, purpose-driven space where creatives, entrepreneurs, and storytellers can show up authentically, express themselves boldly, and bring their visions to life through beauty, branding, and media.
We are committed to empowering our clients with the tools, support, and environment they need to create content that inspires, heals, and makes an impact.
Our Values
Authentic Expression
We believe every story deserves to be seen and heard. We create safe spaces where clients can show up as their true selves—no filters, no fluff.
Empowerment Through Creativity
We use beauty, media, and storytelling as tools for healing, growth, and personal transformation—helping clients create with confidence and purpose.
Community & Collaboration
We’re stronger together. Our studio is a hub where creatives, entrepreneurs, and visionaries connect, support one another, and thrive as a collective.
Purpose-Driven Impact
We don’t create for clout—we create for change. Every session, service, and story we support is rooted in meaning, intention, and lasting impact.
Inclusivity & Representation
We celebrate diversity in all its forms and ensure every voice, culture, and identity is welcomed, respected, and reflected in the work we do.
Healing Through Creation
We believe creativity is more than just expression—it’s a form of healing. Our studio is a sanctuary where pain can be transformed into purpose, and where every piece of content becomes part of a greater journey toward wholeness.